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2nd July 2020  |  News

SolarFrame Direct Ltd celebrates record sales month in June.

SolarFrame retail and manufacture light weight conservatory roofs, transforming hot unused polycarbonate roofed conservatories into rooms you can use all year round.

In their first month of trading post lockdown they have reported a phenomenal 140% like for like increase in Sales for the month of June compared to June 2019. Giving them a Cumulative increase in sales of 27% from the January 2020.

“The demand for our products has been phenomenal” said Managing Director, Will Hickman, “With everyone spending more time at home the desire to improve our homes has been upmost in many people’s minds and numerous home owners have looked to extend their homes by transforming their existing Conservatories

We have had the biggest month this year for enquiries with over 50% of leads coming from online. When we went into lockdown, we responded quickly by putting our showsite online so that customers could look around our products virtually from the comfort of their own home

And when most companies pulled all their advertising spend, we invested, by marketing our online virtual showsite. Luckily our fabulous marketing agency Fab Marketing Ltd, were set up to work from home and able to respond quickly, creating a new commercial that ran across You Tube and Social platforms and managing all our digital marketing activity, keeping the customer informed and  giving us a consistent top of page search position.

We know that the average consideration period for our products is 4-8 weeks meaning that when we came out of lockdown customers had done their research and knew what they wanted and more importantly who to buy from”

Since mid-April through to June SolarFrame’s website traffic has consistently been 100% higher than the first quarter of the year and once the open-air showsite was open to customers footfall has double compared to the same month last year.

This phenomenal growth means that SolarFrame are actively recruiting Conservatory Installation teams, surveyors and plasterers to meet demand

Post by Sarah Fretwell